Audit de Perception IA \u2014 Tental<\/title> <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"> <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@300;400;500;600;700;800&display=swap\" rel=\"stylesheet\"> <style> *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; } html { scroll-behavior: smooth; } body { font-family: 'Inter', sans-serif; font-size: 16px; line-height: 1.7; color: #111; background: #fff; overflow-x: hidden; } \/* NAV *\/ nav { position: sticky; top: 0; z-index: 100; background: #fff; border-bottom: 1px solid #e8e8e8; } .nav-inner { display: flex; align-items: center; justify-content: space-between; height: 45px; padding: 0 4rem; } .logo { display: flex; align-items: center; gap: 10px; text-decoration: none; } .logo img { height: 68px !important; width: auto !important;} .logo-text { font-weight: 800; font-size: 1.2rem; color: #0058ff; } .nav-links { display: flex; gap: 1.8rem; list-style: none; } .nav-links a { color: #333; 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animation: blink 2s infinite; } @keyframes blink { 0%,100%{opacity:1} 50%{opacity:.3} } h1 { font-size: clamp(2rem,4vw,3rem); font-weight:800; line-height:1.12; letter-spacing:-0.03em; margin-bottom:20px; color:#0a0a1a; } h1 span { color: #0058ff; } .hero p { font-size: 1.05rem; color: #555; margin-bottom: 32px; line-height: 1.75; } .btn { display: inline-flex; align-items: center; gap: 8px; background: #0058ff; color: #fff; font-weight: 600; font-size: 0.92rem; padding: 13px 26px; border-radius: 8px; text-decoration: none; transition: background .2s, transform .15s; } .btn:hover { background: #0044cc; transform: translateY(-1px); } .btn-outline { background:transparent; color:#0058ff; border:2px solid #0058ff; margin-left:12px; } .btn-outline:hover { background:#0058ff; color:#fff; } \/* SECTION HEAD *\/ .section-label { display:inline-block; font-size:0.7rem; font-weight:700; letter-spacing:0.12em; text-transform:uppercase; color:#0058ff; margin-bottom:10px; } h2 { font-size:clamp(1.6rem,3vw,2.3rem); font-weight:800; letter-spacing:-0.025em; line-height:1.2; color:#0a0a1a; margin-bottom:14px; } h2.white { color:#fff; } .section-intro { font-size:1rem; color:#666; max-width:560px; margin-bottom:44px; line-height:1.7; } \/* TWO-COL *\/ .two-col { display:grid; grid-template-columns:1fr 1fr; gap:60px; align-items:center; } .two-col.rev { } \/* SOURCE CARDS *\/ .sources-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:18px; } .source-card { background:#fff; border:1.5px solid #e8e8f0; border-radius:12px; padding:22px; transition: border-color .2s, box-shadow .2s, transform .2s; } .source-card:hover { border-color:#0058ff; box-shadow:0 4px 20px rgba(0,88,255,.09); transform:translateY(-4px); } .source-card .icon { font-size:1.8rem; margin-bottom:10px; } .source-card h3 { font-size:0.95rem; font-weight:700; margin-bottom:7px; color:#0a0a1a; } .source-card p { font-size:0.85rem; color:#666; line-height:1.6; } .stag { display:inline-block; margin-top:10px; font-size:0.68rem; font-weight:700; letter-spacing:0.08em; text-transform:uppercase; padding:3px 10px; border-radius:20px; } .t-blue { background:#e8f0ff; color:#0058ff; } .t-red { background:#fff0f2; color:#c0003a; } .t-green{ background:#e8fff3; color:#007a3a; } .t-grey { background:#f0f0f0; color:#888; } \/* PROBLEM *\/ .problem-list { display:flex; flex-direction:column; gap:11px; } .problem-item { display:flex; align-items:flex-start; gap:12px; background:#fff5f7; border:1.5px solid #ffd6dd; border-radius:9px; padding:14px 18px; } .problem-item .pi { font-size:1.1rem; flex-shrink:0; margin-top:1px; } .problem-item p { font-size:0.92rem; color:#2a0010; font-weight:500; } .alert-box { margin-top:20px; padding:18px 22px; background:#fff0f2; border:1.5px solid #ffb3c0; border-radius:9px; } .alert-box strong { display:block; font-size:1rem; color:#c0003a; margin-bottom:4px; } .alert-box span { font-size:0.88rem; color:#8a0025; } \/* STEPS *\/ .steps-grid { display:grid; grid-template-columns:repeat(2,1fr); gap:20px; } .step-card { background:#fff; border:1.5px solid #e8e8f0; border-radius:12px; padding:26px; transition:border-color .2s,box-shadow .2s; } .step-card:hover { border-color:#0058ff; box-shadow:0 4px 18px rgba(0,88,255,.08); } .step-num { font-size:2.4rem; font-weight:800; color:#dde8ff; line-height:1; margin-bottom:10px; } .step-card h3 { font-size:0.97rem; font-weight:700; color:#0a0a1a; margin-bottom:7px; } .step-card p { font-size:0.86rem; color:#666; line-height:1.6; } \/* DELIVERABLES *\/ .del-grid { display:grid; grid-template-columns:repeat(3,1fr); gap:18px; } .del-card { background:#fff; border:1.5px solid #e8e8f0; border-radius:12px; padding:22px 18px; display:flex; flex-direction:column; gap:9px; transition:border-color .2s,transform .2s; } .del-card:hover { border-color:#0058ff; transform:translateY(-3px); } .del-card .di { font-size:1.5rem; } .del-card p { font-size:0.88rem; color:#333; font-weight:500; line-height:1.5; } \/* DERIVES *\/ .der-grid { display:grid; grid-template-columns:repeat(2,1fr); gap:18px; } .der-card { border-radius:12px; padding:22px; background:#fff; border:1.5px solid #e8e8f0; } .der-card .de { font-size:1.3rem; margin-bottom:9px; } .der-card h3 { font-size:0.92rem; font-weight:700; margin-bottom:6px; color:#0a0a1a; } .der-card p { font-size:0.85rem; color:#666; line-height:1.55; } \/* AFTER *\/ .after-list { display:flex; flex-direction:column; gap:12px; } .after-item { display:flex; align-items:center; gap:14px; padding:16px 20px; border-radius:10px; background:rgba(255,255,255,0.12); border:1.5px solid rgba(255,255,255,0.2); } .after-item .ai { font-size:1.2rem; flex-shrink:0; } .after-item p { font-size:0.92rem; color:#fff; font-weight:500; } \/* CTA *\/ .cta-section { padding:100px 0; background:linear-gradient(135deg,#eef3ff 0%,#fff8f0 100%); text-align:center; } .cta-section h2 { font-size:clamp(1.8rem,4vw,2.7rem); margin-bottom:18px; } .cta-section .sub { color:#555; font-size:1rem; max-width:520px; margin:0 auto 32px; } .cta-hl { display:inline-block; background:#fff3e0; color:#b84d00; border:1.5px solid #ffc97a; border-radius:8px; padding:13px 22px; font-weight:600; font-size:0.9rem; margin-bottom:36px; } \/* FOOTER *\/ footer { background:#0a0a1a; color:#aaa; padding:40px 0; } .footer-inner { padding:0 4rem; display:flex; justify-content:space-between; align-items:center; flex-wrap:wrap; gap:14px; } footer p { font-size:0.83rem; } footer a { color:#aaa; text-decoration:none; } footer a:hover { color:#fff; } \/* REVEAL *\/ .reveal { opacity:0; transform:translateY(26px); transition:opacity .6s ease,transform .6s ease; } .reveal.visible { opacity:1; transform:none; } \/* INFO BOX *\/ .info-box { padding:18px 22px; background:#e8f0ff; border-left:4px solid #0058ff; border-radius:0 8px 8px 0; } .info-box p { font-size:0.92rem; color:#0a0a1a; font-style:italic; } \/* RESPONSIVE *\/ @media(max-width:768px){ .hero-inner,.two-col { grid-template-columns:1fr; gap:36px; } .sources-grid,.steps-grid,.del-grid,.der-grid { grid-template-columns:1fr; } .nav-links { display:none; } .container, .hero-inner, .nav-inner, .footer-inner { padding-left:1.5rem; padding-right:1.5rem; } } <\/style><\/head><body><nav> <div class=\"nav-inner\"> <a href=\"https:\/\/www.tental.net\/fr\/\" class=\"logo\"> <img decoding=\"async\" src=\"https:\/\/www.tental.net\/wp-content\/uploads\/2025\/01\/2-4.png\" alt=\"Tental\" onerror=\"this.style.display='none';document.querySelector('.logo-text').style.display='block'\"> <span class=\"logo-text\" style=\"display:none\">Tental<\/span> <\/a> <ul class=\"nav-links\"> <li><a href=\"https:\/\/www.tental.net\/fr\/\">Accueil<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/Mobile-apps\/\">Apps Mobiles<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/low-code-ai-services\/\">Low Code & AI<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/chat-gpt-custom\/\">Chat GPT<\/a><\/li> <li><a href=\"#contact\" class=\"nav-cta\">Nous Contacter<\/a><\/li> <\/ul> <\/div><\/nav><section class=\"hero\"> <div class=\"hero-inner\"> <div> <div class=\"hero-badge\">Nouveau service<\/div> <h1>Audit de<!\u2013- [et_pb_br_holder] -\u2013>Perception <span>IA<\/span><\/h1> <pee>Vos prospects ne lisent plus votre site. Ils interrogent des intelligences artificielles \u2014 et ces IA construisent une image de votre marque \u00e0 partir de sources que <strong>vous ne contr\u00f4lez pas<\/strong>.<\/pee> <a href=\"#contact\" class=\"btn\">Demander un audit \u2192<\/a> <a href=\"#methode\" class=\"btn btn-outline\">En savoir plus<\/a> <\/div> <div> <svg viewBox=\"0 0 500 400\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:500px;\">  <circle cx=\"250\" cy=\"200\" r=\"175\" fill=\"#eef3ff\"\/>  <circle cx=\"250\" cy=\"200\" r=\"108\" fill=\"none\" stroke=\"#c8d8ff\" stroke-width=\"1.5\" stroke-dasharray=\"6 4\"\/>  <circle cx=\"250\" cy=\"200\" r=\"44\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2.5\"\/> <circle cx=\"250\" cy=\"200\" r=\"30\" fill=\"#0058ff\"\/> <text x=\"250\" y=\"196\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">IA<\/text> <text x=\"250\" y=\"212\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.7)\" font-family=\"Inter\" font-size=\"8\">r\u00e9pond<\/text>  <line x1=\"250\" y1=\"156\" x2=\"250\" y2=\"118\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"286\" y1=\"165\" x2=\"315\" y2=\"143\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"298\" y1=\"218\" x2=\"330\" y2=\"246\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"250\" y1=\"244\" x2=\"250\" y2=\"282\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"202\" y1=\"218\" x2=\"170\" y2=\"246\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"214\" y1=\"165\" x2=\"185\" y2=\"143\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/>  <circle cx=\"250\" cy=\"97\" r=\"24\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2\"\/> <text x=\"250\" y=\"91\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcd6<\/text> <text x=\"250\" y=\"106\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Wiki<\/text> <circle cx=\"326\" cy=\"133\" r=\"24\" fill=\"#fff\" stroke=\"#ff4500\" stroke-width=\"2\"\/> <text x=\"326\" y=\"127\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcac<\/text> <text x=\"326\" y=\"142\" text-anchor=\"middle\" fill=\"#ff4500\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Reddit<\/text> <circle cx=\"346\" cy=\"256\" r=\"24\" fill=\"#fff\" stroke=\"#007a3a\" stroke-width=\"2\"\/> <text x=\"346\" y=\"250\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcf0<\/text> <text x=\"346\" y=\"265\" text-anchor=\"middle\" fill=\"#007a3a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">M\u00e9dias<\/text> <circle cx=\"250\" cy=\"296\" r=\"24\" fill=\"#fff\" stroke=\"#f5a000\" stroke-width=\"2\"\/> <text x=\"250\" y=\"290\" text-anchor=\"middle\" font-size=\"14\">\u2b50<\/text> <text x=\"250\" y=\"305\" text-anchor=\"middle\" fill=\"#f5a000\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Avis<\/text> <circle cx=\"154\" cy=\"256\" r=\"24\" fill=\"#fff\" stroke=\"#aaa\" stroke-width=\"2\"\/> <text x=\"154\" y=\"250\" text-anchor=\"middle\" font-size=\"14\">\ud83c\udff7\ufe0f<\/text> <text x=\"154\" y=\"265\" text-anchor=\"middle\" fill=\"#aaa\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Marque<\/text> <circle cx=\"174\" cy=\"133\" r=\"24\" fill=\"#fff\" stroke=\"#7b00cc\" stroke-width=\"2\"\/> <text x=\"174\" y=\"127\" text-anchor=\"middle\" font-size=\"14\">\ud83e\udd16<\/text> <text x=\"174\" y=\"142\" text-anchor=\"middle\" fill=\"#7b00cc\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Mod\u00e8les<\/text>  <rect x=\"360\" y=\"50\" width=\"120\" height=\"52\" rx=\"10\" fill=\"#0058ff\"\/> <text x=\"420\" y=\"70\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">Votre prospect<\/text> <text x=\"420\" y=\"86\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.7)\" font-family=\"Inter\" font-size=\"9\">interroge une IA<\/text> <path d=\"M 375 102 Q 318 130 275 178\" fill=\"none\" stroke=\"#0058ff\" stroke-width=\"2\" stroke-dasharray=\"5 3\" marker-end=\"url(#arrB)\"\/> <defs> <marker id=\"arrB\" markerWidth=\"8\" markerHeight=\"8\" refX=\"6\" refY=\"3\" orient=\"auto\"> <path d=\"M0,0 L0,6 L8,3 z\" fill=\"#0058ff\"\/> <\/marker> <\/defs>  <rect x=\"14\" y=\"28\" width=\"120\" height=\"38\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"26\" y=\"46\" fill=\"#c0003a\" font-size=\"11\">\u26a0\ufe0f<\/text> <text x=\"42\" y=\"44\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Hors de votre<\/text> <text x=\"42\" y=\"58\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">contr\u00f4le<\/text> <\/svg> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Le point de rupture<\/span> <h2>Les IA ne fonctionnent pas comme Google<\/h2> <pee style=\"color:#555;margin-bottom:14px;\">Les mod\u00e8les d’IA ne se contentent pas d’indexer votre site. Ils <strong>agr\u00e8gent, croisent et hi\u00e9rarchisent<\/strong> des contenus externes pour produire une r\u00e9ponse synth\u00e9tis\u00e9e.<\/pee> <pee style=\"color:#555;margin-bottom:22px;\">Votre marque est donc d\u00e9finie <em>ailleurs<\/em> \u2014 sur des sources que vous ne ma\u00eetrisez pas encore.<\/pee> <div class=\"info-box\"> <pee>En pratique, ce sont ces sources externes qui deviennent la “v\u00e9rit\u00e9” utilis\u00e9e par l’IA pour r\u00e9pondre \u00e0 vos prospects.<\/pee> <\/div> <\/div> <div> <svg viewBox=\"0 0 440 310\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;\">  <rect x=\"10\" y=\"10\" width=\"190\" height=\"290\" rx=\"13\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/> <text x=\"105\" y=\"40\" text-anchor=\"middle\" fill=\"#555\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">Google<\/text> <rect x=\"28\" y=\"56\" width=\"154\" height=\"9\" rx=\"4\" fill=\"#dde3f0\"\/> <rect x=\"28\" y=\"74\" width=\"130\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"90\" width=\"142\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"114\" width=\"154\" height=\"9\" rx=\"4\" fill=\"#dde3f0\"\/> <rect x=\"28\" y=\"132\" width=\"120\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"148\" width=\"138\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <text x=\"105\" y=\"215\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"10\" font-weight=\"600\">\u2192 Votre site index\u00e9<\/text> <rect x=\"38\" y=\"224\" width=\"134\" height=\"30\" rx=\"6\" fill=\"#e8f0ff\" stroke=\"#0058ff\" stroke-width=\"1\"\/> <text x=\"105\" y=\"243\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">tental.net \u2713<\/text>  <text x=\"220\" y=\"162\" text-anchor=\"middle\" fill=\"#ccc\" font-family=\"Inter\" font-weight=\"800\" font-size=\"22\">VS<\/text> <line x1=\"220\" y1=\"20\" x2=\"220\" y2=\"290\" stroke=\"#e8e8f0\" stroke-width=\"1.5\" stroke-dasharray=\"5 4\"\/>  <rect x=\"240\" y=\"10\" width=\"190\" height=\"290\" rx=\"13\" fill=\"#fff5f7\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"335\" y=\"40\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">ChatGPT \/ Gemini<\/text>  <rect x=\"252\" y=\"54\" width=\"62\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"283\" y=\"69\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcd6 Wiki<\/text> <rect x=\"322\" y=\"54\" width=\"78\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"361\" y=\"69\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcac Reddit<\/text> <rect x=\"252\" y=\"84\" width=\"78\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"291\" y=\"99\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcf0 M\u00e9dias<\/text> <rect x=\"338\" y=\"84\" width=\"62\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"369\" y=\"99\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\u2b50 Avis<\/text>  <path d=\"M 335 120 L 335 148\" stroke=\"#c0003a\" stroke-width=\"2\" marker-end=\"url(#arrR)\"\/> <defs> <marker id=\"arrR\" markerWidth=\"8\" markerHeight=\"8\" refX=\"6\" refY=\"3\" orient=\"auto\"> <path d=\"M0,0 L0,6 L8,3 z\" fill=\"#c0003a\"\/> <\/marker> <\/defs> <rect x=\"255\" y=\"154\" width=\"160\" height=\"42\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#e0003c\" stroke-width=\"1.5\"\/> <text x=\"335\" y=\"172\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">R\u00e9ponse synth\u00e9tis\u00e9e<\/text> <text x=\"335\" y=\"188\" text-anchor=\"middle\" fill=\"#e0003c\" font-family=\"Inter\" font-size=\"9\">sans votre contr\u00f4le<\/text>  <text x=\"335\" y=\"230\" text-anchor=\"middle\" fill=\"#999\" font-family=\"Inter\" font-size=\"9\">\u2192 Votre site<\/text> <rect x=\"267\" y=\"237\" width=\"136\" height=\"26\" rx=\"6\" fill=\"#f5f5f5\" stroke=\"#ddd\" stroke-width=\"1\"\/> <text x=\"335\" y=\"254\" text-anchor=\"middle\" fill=\"#bbb\" font-family=\"Inter\" font-size=\"9\">tental.net (secondaire)<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">Comprendre<\/span> <h2>Les sources r\u00e9ellement utilis\u00e9es par les IA<\/h2> <pee class=\"section-intro\" style=\"margin:0 auto;\">ChatGPT, Gemini ou Perplexity s’appuient sur des sources per\u00e7ues comme fiables \u2014 pas sur votre site.<\/pee> <\/div> <div class=\"sources-grid reveal\"> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcd6<\/div> <h3>Wikipedia & bases publiques<\/h3> <pee>Structurent votre cat\u00e9gorie mentale. Mal d\u00e9fini ici, toute votre perception est biais\u00e9e \u00e0 la source.<\/pee> <span class=\"stag t-blue\">Structurant<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcac<\/div> <h3>Reddit & forums<\/h3> <pee>Surpond\u00e9r\u00e9s car per\u00e7us comme authentiques. Un signal n\u00e9gatif y a un impact disproportionn\u00e9 sur votre image.<\/pee> <span class=\"stag t-red\">Risque \u00e9lev\u00e9<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcf0<\/div> <h3>M\u00e9dias & \u00e9ditorial<\/h3> <pee>Guides, classements, comparatifs. Ils d\u00e9finissent les crit\u00e8res de choix et les concurrents visibles.<\/pee> <span class=\"stag t-green\">D\u00e9cisif<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\u2b50<\/div> <h3>Plateformes d’avis<\/h3> <pee>Notes et commentaires influencent directement la recommandation formul\u00e9e par l’IA.<\/pee> <span class=\"stag t-blue\">Direct<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83c\udff7\ufe0f<\/div> <h3>Contenus de marque<\/h3> <pee>Ils existent mais arrivent souvent apr\u00e8s. Ils ne corrigent pas une perception d\u00e9j\u00e0 install\u00e9e.<\/pee> <span class=\"stag t-grey\">Insuffisant seul<\/span> <\/div> <div class=\"source-card\" style=\"background:#eef3ff;border-color:#c8d8ff;display:flex;flex-direction:column;justify-content:center;text-align:center;\"> <div class=\"icon\">\ud83d\udd0d<\/div> <h3 style=\"color:#0058ff;\">L’audit r\u00e9v\u00e8le<\/h3> <pee>Quelles sources parlent de vous et ce que l’IA d\u00e9cide r\u00e9ellement d’utiliser dans ses r\u00e9ponses.<\/pee> <\/div> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Le probl\u00e8me strat\u00e9gique<\/span> <h2>Votre image est construite sans vous<\/h2> <pee style=\"color:#555;margin-bottom:26px;\">Vous pensez contr\u00f4ler votre image via votre site. En r\u00e9alit\u00e9, l’IA construit une version ind\u00e9pendante de votre marque.<\/pee> <div class=\"problem-list\"> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vos diff\u00e9renciateurs disparaissent dans la r\u00e9ponse g\u00e9n\u00e9r\u00e9e<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Votre positionnement est simplifi\u00e9 ou d\u00e9form\u00e9<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vos concurrents prennent l’avantage dans les r\u00e9ponses IA<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vous pouvez \u00eatre exclu sans m\u00eame \u00eatre cit\u00e9<\/pee><\/div> <\/div> <div class=\"alert-box\"> <strong>Vous ne voyez rien.<\/strong> <span>Mais la d\u00e9cision client est d\u00e9j\u00e0 influenc\u00e9e.<\/span> <\/div> <\/div> <div> <svg viewBox=\"0 0 380 360\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:380px;\"> <rect x=\"10\" y=\"10\" width=\"360\" height=\"340\" rx=\"14\" fill=\"#fff5f7\" stroke=\"#ffd6dd\" stroke-width=\"1.5\"\/> <text x=\"190\" y=\"48\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"13\">Ce que l’IA dit de vous<\/text>  <rect x=\"28\" y=\"64\" width=\"324\" height=\"50\" rx=\"10\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1\"\/> <text x=\"46\" y=\"84\" fill=\"#666\" font-family=\"Inter\" font-size=\"10\">\ud83d\udc64 Quelle est la meilleure solution pour mon besoin ?<\/text> <text x=\"46\" y=\"102\" fill=\"#888\" font-family=\"Inter\" font-size=\"9\">L’utilisateur pose une question sur votre secteur<\/text>  <rect x=\"28\" y=\"128\" width=\"324\" height=\"90\" rx=\"10\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"46\" y=\"150\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">\ud83e\udd16 L’IA r\u00e9pond :<\/text> <text x=\"46\" y=\"170\" fill=\"#555\" font-family=\"Inter\" font-size=\"9\">“Pour r\u00e9pondre \u00e0 votre besoin, je recommande surtout<\/text> <text x=\"46\" y=\"187\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"10\" font-weight=\"700\">Concurrent A et Concurrent B.<\/text> <text x=\"46\" y=\"204\" fill=\"#888\" font-family=\"Inter\" font-size=\"9\">Il existe aussi d’autres solutions comme [votre marque]…”<\/text>  <rect x=\"28\" y=\"235\" width=\"324\" height=\"50\" rx=\"10\" fill=\"rgba(224,0,60,.08)\"\/> <text x=\"190\" y=\"257\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">\u26a0\ufe0f Cit\u00e9e mais jamais recommand\u00e9e en premier<\/text> <text x=\"190\" y=\"275\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">Vos concurrents prennent 100% des recommandations<\/text>  <text x=\"190\" y=\"328\" text-anchor=\"middle\" fill=\"#bbb\" font-family=\"Inter\" font-size=\"9\">Sources utilis\u00e9es : Reddit \u2022 M\u00e9dias \u2022 Forums \u2014 sans votre contr\u00f4le<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div class=\"two-col rev reveal\" style=\"direction:rtl;\"> <div style=\"direction:ltr;\"> <span class=\"section-label\">Notre approche<\/span> <h2>Analyser le syst\u00e8me,<!\u2013- [et_pb_br_holder] -\u2013>pas votre communication<\/h2> <pee style=\"color:#555;margin-bottom:14px;\">Nous analysons non pas votre communication, mais <strong>comment les IA vous interpr\u00e8tent<\/strong>, comment elles vous comparent, et surtout sur quelles sources elles s’appuient.<\/pee> <div class=\"info-box\" style=\"margin-top:22px;\"> <pee>C’est un diagnostic de votre pr\u00e9sence dans un syst\u00e8me de recommandation opaque \u2014 invisible mais d\u00e9cisif.<\/pee> <\/div> <\/div> <div style=\"direction:ltr;display:flex;align-items:center;justify-content:center;\"> <svg viewBox=\"0 0 380 320\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:380px;\"> <rect x=\"10\" y=\"10\" width=\"360\" height=\"300\" rx=\"14\" fill=\"#eef3ff\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/>  <circle cx=\"190\" cy=\"150\" r=\"65\" fill=\"none\" stroke=\"#0058ff\" stroke-width=\"2.5\" opacity=\"0.2\"\/> <circle cx=\"190\" cy=\"150\" r=\"44\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2\"\/> <text x=\"190\" y=\"145\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"800\" font-size=\"16\">IA<\/text> <text x=\"190\" y=\"163\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\">per\u00e7oit quoi ?<\/text>  <line x1=\"224\" y1=\"184\" x2=\"256\" y2=\"216\" stroke=\"#0058ff\" stroke-width=\"6\" stroke-linecap=\"round\"\/> <line x1=\"250\" y1=\"210\" x2=\"272\" y2=\"232\" stroke=\"#0058ff\" stroke-width=\"4\" stroke-linecap=\"round\" opacity=\"0.5\"\/>  <rect x=\"22\" y=\"52\" width=\"94\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"69\" y=\"69\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udcca Sources utilis\u00e9es<\/text> <rect x=\"264\" y=\"52\" width=\"84\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"306\" y=\"69\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83c\udfaf Positionnement<\/text> <rect x=\"22\" y=\"240\" width=\"88\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"66\" y=\"257\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udcc8 vs concurrents<\/text> <rect x=\"272\" y=\"240\" width=\"76\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"310\" y=\"257\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udd04 Discours r\u00e9el<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section id=\"methode\" class=\"section\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">M\u00e9thodologie<\/span> <h2>Comment nous proc\u00e9dons<\/h2> <pee class=\"section-intro\" style=\"margin:0 auto;\">Un processus en 4 \u00e9tapes pour un diagnostic complet et actionnable de votre pr\u00e9sence dans les IA.<\/pee> <\/div> <div class=\"steps-grid reveal\"> <div class=\"step-card\"> <div class=\"step-num\">01<\/div> <h3>Simulation des requ\u00eates<\/h3> <pee>Reproduction de cas r\u00e9els sur plusieurs mod\u00e8les d’IA (ChatGPT, Gemini, Perplexity\u2026) pour capturer votre image telle qu’elle est restitu\u00e9e \u00e0 vos prospects.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">02<\/div> <h3>Analyse des r\u00e9ponses<\/h3> <pee>\u00c9tude de votre r\u00f4le, de votre position dans les r\u00e9ponses g\u00e9n\u00e9r\u00e9es et du discours associ\u00e9 \u00e0 votre marque versus vos concurrents.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">03<\/div> <h3>Identification des sources<\/h3> <pee>D\u00e9tection pr\u00e9cise des contenus utilis\u00e9s : Wikipedia, Reddit, m\u00e9dias, plateformes d’avis \u2014 et leur poids dans la construction de votre image.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">04<\/div> <h3>Traduction business<\/h3> <pee>Lien direct entre votre perception IA et l’impact r\u00e9el sur votre conversion, vos prix pratiqu\u00e9s et votre acquisition client.<\/pee> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">Livrables<\/span> <h2>Ce que vous obtenez<\/h2> <\/div> <div class=\"del-grid reveal\"> <div class=\"del-card\"><div class=\"di\">\ud83d\udce1<\/div><pee>Votre niveau de pr\u00e9sence dans les r\u00e9ponses IA<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83c\udfaf<\/div><pee>Votre capacit\u00e9 \u00e0 \u00eatre recommand\u00e9 par les mod\u00e8les<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83d\udd17<\/div><pee>La liste des sources qui fa\u00e7onnent votre image<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\u2696\ufe0f<\/div><pee>Les \u00e9carts entre votre discours et celui des IA<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83d\uddfa\ufe0f<\/div><pee>Les actions \u00e0 prioriser pour reprendre le contr\u00f4le<\/pee><\/div> <div class=\"del-card\" style=\"background:#eef3ff;border-color:#c8d8ff;\"><div class=\"di\">\ud83d\udcca<\/div><pee style=\"color:#0058ff;font-weight:600;\">Rapport complet livr\u00e9 sous 7 jours ouvr\u00e9s<\/pee><\/div> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Diagnostics fr\u00e9quents<\/span> <h2>Les d\u00e9rives les plus courantes<\/h2> <pee style=\"color:#555;margin-bottom:26px;\">Cause dominante dans tous les cas : <strong>perte de contr\u00f4le des sources externes<\/strong> qui alimentent les IA.<\/pee> <div class=\"der-grid\"> <div class=\"der-card\"> <div class=\"de\">\ud83d\udd07<\/div> <h3>Cit\u00e9e, jamais recommand\u00e9e<\/h3> <pee>La marque appara\u00eet dans les r\u00e9ponses mais n’est jamais mise en avant comme choix prioritaire.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\ud83d\udce2<\/div> <h3>Concurrents favoris\u00e9s<\/h3> <pee>D’autres acteurs sont cit\u00e9s en premier, r\u00e9duisant votre visibilit\u00e9 \u00e0 n\u00e9ant dans les recommandations.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\u26a1<\/div> <h3>Signaux n\u00e9gatifs amplifi\u00e9s<\/h3> <pee>Des discussions n\u00e9gatives sur des forums surpond\u00e8rent votre image de fa\u00e7on disproportionn\u00e9e.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\ud83d\udeab<\/div> <h3>Absence totale sur certaines IA<\/h3> <pee>Votre marque est invisible sur des mod\u00e8les cl\u00e9s utilis\u00e9s par vos prospects.<\/pee> <\/div> <\/div> <\/div> <div> <svg viewBox=\"0 0 360 380\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:360px;\"> <rect x=\"10\" y=\"10\" width=\"340\" height=\"360\" rx=\"14\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/> <text x=\"180\" y=\"46\" text-anchor=\"middle\" fill=\"#0a0a1a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">Recommandations IA \u2014 Votre secteur<\/text>  <rect x=\"32\" y=\"78\" width=\"54\" height=\"170\" rx=\"5\" fill=\"#0058ff\"\/> <text x=\"59\" y=\"73\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent A<\/text> <text x=\"59\" y=\"262\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">34%<\/text> <rect x=\"100\" y=\"118\" width=\"54\" height=\"130\" rx=\"5\" fill=\"#6690e6\"\/> <text x=\"127\" y=\"113\" text-anchor=\"middle\" fill=\"#6690e6\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent B<\/text> <text x=\"127\" y=\"262\" text-anchor=\"middle\" fill=\"#6690e6\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">26%<\/text> <rect x=\"168\" y=\"153\" width=\"54\" height=\"95\" rx=\"5\" fill=\"#a8bef7\"\/> <text x=\"195\" y=\"148\" text-anchor=\"middle\" fill=\"#a8bef7\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent C<\/text> <text x=\"195\" y=\"262\" text-anchor=\"middle\" fill=\"#a8bef7\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">19%<\/text> <rect x=\"250\" y=\"222\" width=\"54\" height=\"26\" rx=\"5\" fill=\"#ffd6dd\"\/> <rect x=\"250\" y=\"222\" width=\"54\" height=\"26\" rx=\"5\" fill=\"none\" stroke=\"#e0003c\" stroke-width=\"2\" stroke-dasharray=\"5 3\"\/> <text x=\"277\" y=\"217\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Votre marque<\/text> <text x=\"277\" y=\"262\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">6%<\/text> <line x1=\"22\" y1=\"248\" x2=\"338\" y2=\"248\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/>  <rect x=\"30\" y=\"278\" width=\"300\" height=\"36\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"180\" y=\"301\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">\u26a0\ufe0f Sous-repr\u00e9sent\u00e9 dans les r\u00e9ponses IA<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-dark\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span style=\"display:inline-block;font-size:0.7rem;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:rgba(255,255,255,.5);margin-bottom:10px;\">Apr\u00e8s l’audit<\/span> <h2 class=\"white\">Agir sur les sources,<!\u2013- [et_pb_br_holder] -\u2013>pas sur votre site<\/h2> <pee style=\"color:rgba(255,255,255,.7);margin-bottom:30px;\">L’enjeu n’est pas d’optimiser votre site. C’est d’agir sur les sources que les IA utilisent r\u00e9ellement pour construire leurs r\u00e9ponses.<\/pee> <div class=\"after-list\"> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcd6<\/span><pee>Structurer votre pr\u00e9sence sur Wikipedia et bases de donn\u00e9es publiques<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcf0<\/span><pee>Influencer les contenus \u00e9ditoriaux, guides et comparatifs de votre secteur<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcac<\/span><pee>Corriger les signaux n\u00e9gatifs sur Reddit et forums sp\u00e9cialis\u00e9s<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\u2b50<\/span><pee>Ma\u00eetriser les avis et signaux utilisateurs sur les plateformes cl\u00e9s<\/pee><\/div> <\/div> <\/div> <div style=\"display:flex;align-items:center;justify-content:center;\"> <svg viewBox=\"0 0 360 340\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:360px;\"> <rect x=\"10\" y=\"10\" width=\"340\" height=\"320\" rx=\"14\" fill=\"rgba(255,255,255,0.06)\" stroke=\"rgba(255,255,255,0.14)\" stroke-width=\"1.5\"\/> <text x=\"90\" y=\"48\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.4)\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">AVANT AUDIT<\/text> <text x=\"270\" y=\"48\" text-anchor=\"middle\" fill=\"#a8d8ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">APR\u00c8S AUDIT<\/text> <line x1=\"180\" y1=\"26\" x2=\"180\" y2=\"310\" stroke=\"rgba(255,255,255,.12)\" stroke-width=\"1.5\" stroke-dasharray=\"5 4\"\/>  <rect x=\"30\" y=\"190\" width=\"55\" height=\"70\" rx=\"5\" fill=\"rgba(255,255,255,.12)\"\/> <rect x=\"96\" y=\"210\" width=\"55\" height=\"50\" rx=\"5\" fill=\"rgba(255,255,255,.08)\"\/> <text x=\"90\" y=\"280\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.35)\" font-family=\"Inter\" font-size=\"9\">Faible pr\u00e9sence<\/text>  <rect x=\"198\" y=\"110\" width=\"55\" height=\"150\" rx=\"5\" fill=\"rgba(168,216,255,.75)\"\/> <rect x=\"264\" y=\"140\" width=\"55\" height=\"120\" rx=\"5\" fill=\"rgba(168,216,255,.5)\"\/> <text x=\"269\" y=\"280\" text-anchor=\"middle\" fill=\"#a8d8ff\" font-family=\"Inter\" font-size=\"9\">Forte pr\u00e9sence<\/text>  <line x1=\"22\" y1=\"260\" x2=\"338\" y2=\"260\" stroke=\"rgba(255,255,255,.15)\" stroke-width=\"1.5\"\/>  <text x=\"180\" y=\"200\" text-anchor=\"middle\" fill=\"white\" font-size=\"22\">\u2192<\/text>  <rect x=\"198\" y=\"58\" width=\"120\" height=\"38\" rx=\"8\" fill=\"rgba(255,255,255,.14)\" stroke=\"rgba(168,216,255,.4)\" stroke-width=\"1\"\/> <text x=\"258\" y=\"75\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">+3x recommand\u00e9<\/text> <text x=\"258\" y=\"89\" text-anchor=\"middle\" fill=\"rgba(168,216,255,.8)\" font-family=\"Inter\" font-size=\"9\">dans les r\u00e9ponses IA<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section id=\"contact\" class=\"cta-section\"> <div class=\"container\"> <div class=\"reveal\" style=\"max-width:620px;margin:0 auto;text-align:center;\"> <span class=\"section-label\">La question qui change tout<\/span> <h2>Quelles sources parlent de vous\u2026<!\u2013- [et_pb_br_holder] -\u2013>et que l’IA d\u00e9cide de reprendre ?<\/h2> <pee class=\"sub\">Ce n’est pas \u00ab que dites-vous sur votre marque ? \u00bb \u2014 c’est la r\u00e9alit\u00e9 telle que les intelligences artificielles la construisent, \u00e0 votre place, \u00e0 partir de sources que vous ne contr\u00f4lez pas encore.<\/pee> <div class=\"cta-hl\">\ud83d\udd0d D\u00e9couvrez comment vous \u00eates r\u00e9ellement per\u00e7u par les IA<\/div><!\u2013- [et_pb_br_holder] -\u2013> <a href=\"mailto:contact@tental.net\" class=\"btn\" style=\"font-size:1rem;padding:15px 34px;\">Demander mon audit \u2192<\/a> <\/div> <\/div><\/section><footer> <div class=\"footer-inner\"> <pee>\u00a9 2025 <a href=\"https:\/\/www.tental.net\">Tental Apps & Services<\/a>. Tous droits r\u00e9serv\u00e9s.<\/pee> <div style=\"display:flex;gap:20px;flex-wrap:wrap;\"> <a href=\"https:\/\/www.tental.net\/fr\/\">Accueil<\/a> <a href=\"https:\/\/www.tental.net\/fr\/low-code-ai-services\/\">Low Code & AI<\/a> <a href=\"https:\/\/www.tental.net\/fr\/chat-gpt-custom\/\">Chat GPT<\/a> <a href=\"https:\/\/www.tental.net\/fr\/privacy-policy\/\">Confidentialit\u00e9<\/a> <\/div> <\/div><\/footer><script> const obs = new IntersectionObserver((entries) => { entries.forEach(e => { if(e.isIntersecting){ e.target.classList.add('visible'); obs.unobserve(e.target); } }); }, { threshold: 0.08 }); document.querySelectorAll('.reveal').forEach(el => obs.observe(el));<\/script><\/body><\/html>\u00a0[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Audit de Perception IA \u2014 Tental Tental Accueil Apps Mobiles Low Code & AI Chat GPT Nous Contacter Nouveau service Audit dePerception IA Vos prospects ne lisent plus votre site. Ils interrogent des intelligences artificielles \u2014 et ces IA construisent une image de votre marque \u00e0 partir de sources que vous ne contr\u00f4lez pas….<\/p>","protected":false},"author":14,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-html","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-614","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/comments?post=614"}],"version-history":[{"count":9,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614\/revisions"}],"predecessor-version":[{"id":634,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614\/revisions\/634"}],"wp:attachment":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/media?parent=614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

{"id":614,"date":"2026-04-28T15:14:49","date_gmt":"2026-04-28T12:14:49","guid":{"rendered":"https:\/\/www.tental.net\/?page_id=614"},"modified":"2026-04-28T15:59:54","modified_gmt":"2026-04-28T12:59:54","slug":"ia-marketing","status":"publish","type":"page","link":"https:\/\/www.tental.net\/fr\/ia-marketing\/","title":{"rendered":"IA Marketing"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” min_height=”6720.1px” custom_margin=”|0px|||false|false” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”none” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” width=”100%” module_alignment=”center” custom_margin=”|0px||0px|false|false” custom_padding=”|80px||80px|false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″] Audit de Perception IA \u2014 Tental<\/title> <link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"> <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Inter:wght@300;400;500;600;700;800&display=swap\" rel=\"stylesheet\"> <style> *, *::before, *::after { box-sizing: border-box; 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} footer p { font-size:0.83rem; } footer a { color:#aaa; text-decoration:none; } footer a:hover { color:#fff; } \/* REVEAL *\/ .reveal { opacity:0; transform:translateY(26px); transition:opacity .6s ease,transform .6s ease; } .reveal.visible { opacity:1; transform:none; } \/* INFO BOX *\/ .info-box { padding:18px 22px; background:#e8f0ff; border-left:4px solid #0058ff; border-radius:0 8px 8px 0; } .info-box p { font-size:0.92rem; color:#0a0a1a; font-style:italic; } \/* RESPONSIVE *\/ @media(max-width:768px){ .hero-inner,.two-col { grid-template-columns:1fr; gap:36px; } .sources-grid,.steps-grid,.del-grid,.der-grid { grid-template-columns:1fr; } .nav-links { display:none; } .container, .hero-inner, .nav-inner, .footer-inner { padding-left:1.5rem; padding-right:1.5rem; } } <\/style><\/head><body><nav> <div class=\"nav-inner\"> <a href=\"https:\/\/www.tental.net\/fr\/\" class=\"logo\"> <img decoding=\"async\" src=\"https:\/\/www.tental.net\/wp-content\/uploads\/2025\/01\/2-4.png\" alt=\"Tental\" onerror=\"this.style.display='none';document.querySelector('.logo-text').style.display='block'\"> <span class=\"logo-text\" style=\"display:none\">Tental<\/span> <\/a> <ul class=\"nav-links\"> <li><a href=\"https:\/\/www.tental.net\/fr\/\">Accueil<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/Mobile-apps\/\">Apps Mobiles<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/low-code-ai-services\/\">Low Code & AI<\/a><\/li> <li><a href=\"https:\/\/www.tental.net\/fr\/chat-gpt-custom\/\">Chat GPT<\/a><\/li> <li><a href=\"#contact\" class=\"nav-cta\">Nous Contacter<\/a><\/li> <\/ul> <\/div><\/nav><section class=\"hero\"> <div class=\"hero-inner\"> <div> <div class=\"hero-badge\">Nouveau service<\/div> <h1>Audit de<!\u2013- [et_pb_br_holder] -\u2013>Perception <span>IA<\/span><\/h1> <pee>Vos prospects ne lisent plus votre site. Ils interrogent des intelligences artificielles \u2014 et ces IA construisent une image de votre marque \u00e0 partir de sources que <strong>vous ne contr\u00f4lez pas<\/strong>.<\/pee> <a href=\"#contact\" class=\"btn\">Demander un audit \u2192<\/a> <a href=\"#methode\" class=\"btn btn-outline\">En savoir plus<\/a> <\/div> <div> <svg viewBox=\"0 0 500 400\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:500px;\">  <circle cx=\"250\" cy=\"200\" r=\"175\" fill=\"#eef3ff\"\/>  <circle cx=\"250\" cy=\"200\" r=\"108\" fill=\"none\" stroke=\"#c8d8ff\" stroke-width=\"1.5\" stroke-dasharray=\"6 4\"\/>  <circle cx=\"250\" cy=\"200\" r=\"44\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2.5\"\/> <circle cx=\"250\" cy=\"200\" r=\"30\" fill=\"#0058ff\"\/> <text x=\"250\" y=\"196\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">IA<\/text> <text x=\"250\" y=\"212\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.7)\" font-family=\"Inter\" font-size=\"8\">r\u00e9pond<\/text>  <line x1=\"250\" y1=\"156\" x2=\"250\" y2=\"118\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"286\" y1=\"165\" x2=\"315\" y2=\"143\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"298\" y1=\"218\" x2=\"330\" y2=\"246\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"250\" y1=\"244\" x2=\"250\" y2=\"282\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"202\" y1=\"218\" x2=\"170\" y2=\"246\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/> <line x1=\"214\" y1=\"165\" x2=\"185\" y2=\"143\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/>  <circle cx=\"250\" cy=\"97\" r=\"24\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2\"\/> <text x=\"250\" y=\"91\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcd6<\/text> <text x=\"250\" y=\"106\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Wiki<\/text> <circle cx=\"326\" cy=\"133\" r=\"24\" fill=\"#fff\" stroke=\"#ff4500\" stroke-width=\"2\"\/> <text x=\"326\" y=\"127\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcac<\/text> <text x=\"326\" y=\"142\" text-anchor=\"middle\" fill=\"#ff4500\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Reddit<\/text> <circle cx=\"346\" cy=\"256\" r=\"24\" fill=\"#fff\" stroke=\"#007a3a\" stroke-width=\"2\"\/> <text x=\"346\" y=\"250\" text-anchor=\"middle\" font-size=\"14\">\ud83d\udcf0<\/text> <text x=\"346\" y=\"265\" text-anchor=\"middle\" fill=\"#007a3a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">M\u00e9dias<\/text> <circle cx=\"250\" cy=\"296\" r=\"24\" fill=\"#fff\" stroke=\"#f5a000\" stroke-width=\"2\"\/> <text x=\"250\" y=\"290\" text-anchor=\"middle\" font-size=\"14\">\u2b50<\/text> <text x=\"250\" y=\"305\" text-anchor=\"middle\" fill=\"#f5a000\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Avis<\/text> <circle cx=\"154\" cy=\"256\" r=\"24\" fill=\"#fff\" stroke=\"#aaa\" stroke-width=\"2\"\/> <text x=\"154\" y=\"250\" text-anchor=\"middle\" font-size=\"14\">\ud83c\udff7\ufe0f<\/text> <text x=\"154\" y=\"265\" text-anchor=\"middle\" fill=\"#aaa\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Marque<\/text> <circle cx=\"174\" cy=\"133\" r=\"24\" fill=\"#fff\" stroke=\"#7b00cc\" stroke-width=\"2\"\/> <text x=\"174\" y=\"127\" text-anchor=\"middle\" font-size=\"14\">\ud83e\udd16<\/text> <text x=\"174\" y=\"142\" text-anchor=\"middle\" fill=\"#7b00cc\" font-family=\"Inter\" font-weight=\"700\" font-size=\"8\">Mod\u00e8les<\/text>  <rect x=\"360\" y=\"50\" width=\"120\" height=\"52\" rx=\"10\" fill=\"#0058ff\"\/> <text x=\"420\" y=\"70\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">Votre prospect<\/text> <text x=\"420\" y=\"86\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.7)\" font-family=\"Inter\" font-size=\"9\">interroge une IA<\/text> <path d=\"M 375 102 Q 318 130 275 178\" fill=\"none\" stroke=\"#0058ff\" stroke-width=\"2\" stroke-dasharray=\"5 3\" marker-end=\"url(#arrB)\"\/> <defs> <marker id=\"arrB\" markerWidth=\"8\" markerHeight=\"8\" refX=\"6\" refY=\"3\" orient=\"auto\"> <path d=\"M0,0 L0,6 L8,3 z\" fill=\"#0058ff\"\/> <\/marker> <\/defs>  <rect x=\"14\" y=\"28\" width=\"120\" height=\"38\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"26\" y=\"46\" fill=\"#c0003a\" font-size=\"11\">\u26a0\ufe0f<\/text> <text x=\"42\" y=\"44\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Hors de votre<\/text> <text x=\"42\" y=\"58\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">contr\u00f4le<\/text> <\/svg> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Le point de rupture<\/span> <h2>Les IA ne fonctionnent pas comme Google<\/h2> <pee style=\"color:#555;margin-bottom:14px;\">Les mod\u00e8les d’IA ne se contentent pas d’indexer votre site. Ils <strong>agr\u00e8gent, croisent et hi\u00e9rarchisent<\/strong> des contenus externes pour produire une r\u00e9ponse synth\u00e9tis\u00e9e.<\/pee> <pee style=\"color:#555;margin-bottom:22px;\">Votre marque est donc d\u00e9finie <em>ailleurs<\/em> \u2014 sur des sources que vous ne ma\u00eetrisez pas encore.<\/pee> <div class=\"info-box\"> <pee>En pratique, ce sont ces sources externes qui deviennent la “v\u00e9rit\u00e9” utilis\u00e9e par l’IA pour r\u00e9pondre \u00e0 vos prospects.<\/pee> <\/div> <\/div> <div> <svg viewBox=\"0 0 440 310\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;\">  <rect x=\"10\" y=\"10\" width=\"190\" height=\"290\" rx=\"13\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/> <text x=\"105\" y=\"40\" text-anchor=\"middle\" fill=\"#555\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">Google<\/text> <rect x=\"28\" y=\"56\" width=\"154\" height=\"9\" rx=\"4\" fill=\"#dde3f0\"\/> <rect x=\"28\" y=\"74\" width=\"130\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"90\" width=\"142\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"114\" width=\"154\" height=\"9\" rx=\"4\" fill=\"#dde3f0\"\/> <rect x=\"28\" y=\"132\" width=\"120\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <rect x=\"28\" y=\"148\" width=\"138\" height=\"7\" rx=\"3\" fill=\"#e8edff\"\/> <text x=\"105\" y=\"215\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"10\" font-weight=\"600\">\u2192 Votre site index\u00e9<\/text> <rect x=\"38\" y=\"224\" width=\"134\" height=\"30\" rx=\"6\" fill=\"#e8f0ff\" stroke=\"#0058ff\" stroke-width=\"1\"\/> <text x=\"105\" y=\"243\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">tental.net \u2713<\/text>  <text x=\"220\" y=\"162\" text-anchor=\"middle\" fill=\"#ccc\" font-family=\"Inter\" font-weight=\"800\" font-size=\"22\">VS<\/text> <line x1=\"220\" y1=\"20\" x2=\"220\" y2=\"290\" stroke=\"#e8e8f0\" stroke-width=\"1.5\" stroke-dasharray=\"5 4\"\/>  <rect x=\"240\" y=\"10\" width=\"190\" height=\"290\" rx=\"13\" fill=\"#fff5f7\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"335\" y=\"40\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">ChatGPT \/ Gemini<\/text>  <rect x=\"252\" y=\"54\" width=\"62\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"283\" y=\"69\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcd6 Wiki<\/text> <rect x=\"322\" y=\"54\" width=\"78\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"361\" y=\"69\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcac Reddit<\/text> <rect x=\"252\" y=\"84\" width=\"78\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"291\" y=\"99\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\ud83d\udcf0 M\u00e9dias<\/text> <rect x=\"338\" y=\"84\" width=\"62\" height=\"22\" rx=\"5\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1\"\/> <text x=\"369\" y=\"99\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">\u2b50 Avis<\/text>  <path d=\"M 335 120 L 335 148\" stroke=\"#c0003a\" stroke-width=\"2\" marker-end=\"url(#arrR)\"\/> <defs> <marker id=\"arrR\" markerWidth=\"8\" markerHeight=\"8\" refX=\"6\" refY=\"3\" orient=\"auto\"> <path d=\"M0,0 L0,6 L8,3 z\" fill=\"#c0003a\"\/> <\/marker> <\/defs> <rect x=\"255\" y=\"154\" width=\"160\" height=\"42\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#e0003c\" stroke-width=\"1.5\"\/> <text x=\"335\" y=\"172\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">R\u00e9ponse synth\u00e9tis\u00e9e<\/text> <text x=\"335\" y=\"188\" text-anchor=\"middle\" fill=\"#e0003c\" font-family=\"Inter\" font-size=\"9\">sans votre contr\u00f4le<\/text>  <text x=\"335\" y=\"230\" text-anchor=\"middle\" fill=\"#999\" font-family=\"Inter\" font-size=\"9\">\u2192 Votre site<\/text> <rect x=\"267\" y=\"237\" width=\"136\" height=\"26\" rx=\"6\" fill=\"#f5f5f5\" stroke=\"#ddd\" stroke-width=\"1\"\/> <text x=\"335\" y=\"254\" text-anchor=\"middle\" fill=\"#bbb\" font-family=\"Inter\" font-size=\"9\">tental.net (secondaire)<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">Comprendre<\/span> <h2>Les sources r\u00e9ellement utilis\u00e9es par les IA<\/h2> <pee class=\"section-intro\" style=\"margin:0 auto;\">ChatGPT, Gemini ou Perplexity s’appuient sur des sources per\u00e7ues comme fiables \u2014 pas sur votre site.<\/pee> <\/div> <div class=\"sources-grid reveal\"> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcd6<\/div> <h3>Wikipedia & bases publiques<\/h3> <pee>Structurent votre cat\u00e9gorie mentale. Mal d\u00e9fini ici, toute votre perception est biais\u00e9e \u00e0 la source.<\/pee> <span class=\"stag t-blue\">Structurant<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcac<\/div> <h3>Reddit & forums<\/h3> <pee>Surpond\u00e9r\u00e9s car per\u00e7us comme authentiques. Un signal n\u00e9gatif y a un impact disproportionn\u00e9 sur votre image.<\/pee> <span class=\"stag t-red\">Risque \u00e9lev\u00e9<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83d\udcf0<\/div> <h3>M\u00e9dias & \u00e9ditorial<\/h3> <pee>Guides, classements, comparatifs. Ils d\u00e9finissent les crit\u00e8res de choix et les concurrents visibles.<\/pee> <span class=\"stag t-green\">D\u00e9cisif<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\u2b50<\/div> <h3>Plateformes d’avis<\/h3> <pee>Notes et commentaires influencent directement la recommandation formul\u00e9e par l’IA.<\/pee> <span class=\"stag t-blue\">Direct<\/span> <\/div> <div class=\"source-card\"> <div class=\"icon\">\ud83c\udff7\ufe0f<\/div> <h3>Contenus de marque<\/h3> <pee>Ils existent mais arrivent souvent apr\u00e8s. Ils ne corrigent pas une perception d\u00e9j\u00e0 install\u00e9e.<\/pee> <span class=\"stag t-grey\">Insuffisant seul<\/span> <\/div> <div class=\"source-card\" style=\"background:#eef3ff;border-color:#c8d8ff;display:flex;flex-direction:column;justify-content:center;text-align:center;\"> <div class=\"icon\">\ud83d\udd0d<\/div> <h3 style=\"color:#0058ff;\">L’audit r\u00e9v\u00e8le<\/h3> <pee>Quelles sources parlent de vous et ce que l’IA d\u00e9cide r\u00e9ellement d’utiliser dans ses r\u00e9ponses.<\/pee> <\/div> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Le probl\u00e8me strat\u00e9gique<\/span> <h2>Votre image est construite sans vous<\/h2> <pee style=\"color:#555;margin-bottom:26px;\">Vous pensez contr\u00f4ler votre image via votre site. En r\u00e9alit\u00e9, l’IA construit une version ind\u00e9pendante de votre marque.<\/pee> <div class=\"problem-list\"> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vos diff\u00e9renciateurs disparaissent dans la r\u00e9ponse g\u00e9n\u00e9r\u00e9e<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Votre positionnement est simplifi\u00e9 ou d\u00e9form\u00e9<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vos concurrents prennent l’avantage dans les r\u00e9ponses IA<\/pee><\/div> <div class=\"problem-item\"><span class=\"pi\">\u2198\ufe0f<\/span><pee>Vous pouvez \u00eatre exclu sans m\u00eame \u00eatre cit\u00e9<\/pee><\/div> <\/div> <div class=\"alert-box\"> <strong>Vous ne voyez rien.<\/strong> <span>Mais la d\u00e9cision client est d\u00e9j\u00e0 influenc\u00e9e.<\/span> <\/div> <\/div> <div> <svg viewBox=\"0 0 380 360\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:380px;\"> <rect x=\"10\" y=\"10\" width=\"360\" height=\"340\" rx=\"14\" fill=\"#fff5f7\" stroke=\"#ffd6dd\" stroke-width=\"1.5\"\/> <text x=\"190\" y=\"48\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"13\">Ce que l’IA dit de vous<\/text>  <rect x=\"28\" y=\"64\" width=\"324\" height=\"50\" rx=\"10\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1\"\/> <text x=\"46\" y=\"84\" fill=\"#666\" font-family=\"Inter\" font-size=\"10\">\ud83d\udc64 Quelle est la meilleure solution pour mon besoin ?<\/text> <text x=\"46\" y=\"102\" fill=\"#888\" font-family=\"Inter\" font-size=\"9\">L’utilisateur pose une question sur votre secteur<\/text>  <rect x=\"28\" y=\"128\" width=\"324\" height=\"90\" rx=\"10\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"46\" y=\"150\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">\ud83e\udd16 L’IA r\u00e9pond :<\/text> <text x=\"46\" y=\"170\" fill=\"#555\" font-family=\"Inter\" font-size=\"9\">“Pour r\u00e9pondre \u00e0 votre besoin, je recommande surtout<\/text> <text x=\"46\" y=\"187\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"10\" font-weight=\"700\">Concurrent A et Concurrent B.<\/text> <text x=\"46\" y=\"204\" fill=\"#888\" font-family=\"Inter\" font-size=\"9\">Il existe aussi d’autres solutions comme [votre marque]…”<\/text>  <rect x=\"28\" y=\"235\" width=\"324\" height=\"50\" rx=\"10\" fill=\"rgba(224,0,60,.08)\"\/> <text x=\"190\" y=\"257\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">\u26a0\ufe0f Cit\u00e9e mais jamais recommand\u00e9e en premier<\/text> <text x=\"190\" y=\"275\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-size=\"9\">Vos concurrents prennent 100% des recommandations<\/text>  <text x=\"190\" y=\"328\" text-anchor=\"middle\" fill=\"#bbb\" font-family=\"Inter\" font-size=\"9\">Sources utilis\u00e9es : Reddit \u2022 M\u00e9dias \u2022 Forums \u2014 sans votre contr\u00f4le<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div class=\"two-col rev reveal\" style=\"direction:rtl;\"> <div style=\"direction:ltr;\"> <span class=\"section-label\">Notre approche<\/span> <h2>Analyser le syst\u00e8me,<!\u2013- [et_pb_br_holder] -\u2013>pas votre communication<\/h2> <pee style=\"color:#555;margin-bottom:14px;\">Nous analysons non pas votre communication, mais <strong>comment les IA vous interpr\u00e8tent<\/strong>, comment elles vous comparent, et surtout sur quelles sources elles s’appuient.<\/pee> <div class=\"info-box\" style=\"margin-top:22px;\"> <pee>C’est un diagnostic de votre pr\u00e9sence dans un syst\u00e8me de recommandation opaque \u2014 invisible mais d\u00e9cisif.<\/pee> <\/div> <\/div> <div style=\"direction:ltr;display:flex;align-items:center;justify-content:center;\"> <svg viewBox=\"0 0 380 320\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:380px;\"> <rect x=\"10\" y=\"10\" width=\"360\" height=\"300\" rx=\"14\" fill=\"#eef3ff\" stroke=\"#c8d8ff\" stroke-width=\"1.5\"\/>  <circle cx=\"190\" cy=\"150\" r=\"65\" fill=\"none\" stroke=\"#0058ff\" stroke-width=\"2.5\" opacity=\"0.2\"\/> <circle cx=\"190\" cy=\"150\" r=\"44\" fill=\"#fff\" stroke=\"#0058ff\" stroke-width=\"2\"\/> <text x=\"190\" y=\"145\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"800\" font-size=\"16\">IA<\/text> <text x=\"190\" y=\"163\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\">per\u00e7oit quoi ?<\/text>  <line x1=\"224\" y1=\"184\" x2=\"256\" y2=\"216\" stroke=\"#0058ff\" stroke-width=\"6\" stroke-linecap=\"round\"\/> <line x1=\"250\" y1=\"210\" x2=\"272\" y2=\"232\" stroke=\"#0058ff\" stroke-width=\"4\" stroke-linecap=\"round\" opacity=\"0.5\"\/>  <rect x=\"22\" y=\"52\" width=\"94\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"69\" y=\"69\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udcca Sources utilis\u00e9es<\/text> <rect x=\"264\" y=\"52\" width=\"84\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"306\" y=\"69\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83c\udfaf Positionnement<\/text> <rect x=\"22\" y=\"240\" width=\"88\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"66\" y=\"257\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udcc8 vs concurrents<\/text> <rect x=\"272\" y=\"240\" width=\"76\" height=\"26\" rx=\"6\" fill=\"#fff\" stroke=\"#c8d8ff\" stroke-width=\"1\"\/> <text x=\"310\" y=\"257\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-size=\"9\" font-weight=\"600\">\ud83d\udd04 Discours r\u00e9el<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section id=\"methode\" class=\"section\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">M\u00e9thodologie<\/span> <h2>Comment nous proc\u00e9dons<\/h2> <pee class=\"section-intro\" style=\"margin:0 auto;\">Un processus en 4 \u00e9tapes pour un diagnostic complet et actionnable de votre pr\u00e9sence dans les IA.<\/pee> <\/div> <div class=\"steps-grid reveal\"> <div class=\"step-card\"> <div class=\"step-num\">01<\/div> <h3>Simulation des requ\u00eates<\/h3> <pee>Reproduction de cas r\u00e9els sur plusieurs mod\u00e8les d’IA (ChatGPT, Gemini, Perplexity\u2026) pour capturer votre image telle qu’elle est restitu\u00e9e \u00e0 vos prospects.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">02<\/div> <h3>Analyse des r\u00e9ponses<\/h3> <pee>\u00c9tude de votre r\u00f4le, de votre position dans les r\u00e9ponses g\u00e9n\u00e9r\u00e9es et du discours associ\u00e9 \u00e0 votre marque versus vos concurrents.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">03<\/div> <h3>Identification des sources<\/h3> <pee>D\u00e9tection pr\u00e9cise des contenus utilis\u00e9s : Wikipedia, Reddit, m\u00e9dias, plateformes d’avis \u2014 et leur poids dans la construction de votre image.<\/pee> <\/div> <div class=\"step-card\"> <div class=\"step-num\">04<\/div> <h3>Traduction business<\/h3> <pee>Lien direct entre votre perception IA et l’impact r\u00e9el sur votre conversion, vos prix pratiqu\u00e9s et votre acquisition client.<\/pee> <\/div> <\/div> <\/div><\/section><section class=\"section section-alt\"> <div class=\"container\"> <div style=\"text-align:center;margin-bottom:44px;\" class=\"reveal\"> <span class=\"section-label\">Livrables<\/span> <h2>Ce que vous obtenez<\/h2> <\/div> <div class=\"del-grid reveal\"> <div class=\"del-card\"><div class=\"di\">\ud83d\udce1<\/div><pee>Votre niveau de pr\u00e9sence dans les r\u00e9ponses IA<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83c\udfaf<\/div><pee>Votre capacit\u00e9 \u00e0 \u00eatre recommand\u00e9 par les mod\u00e8les<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83d\udd17<\/div><pee>La liste des sources qui fa\u00e7onnent votre image<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\u2696\ufe0f<\/div><pee>Les \u00e9carts entre votre discours et celui des IA<\/pee><\/div> <div class=\"del-card\"><div class=\"di\">\ud83d\uddfa\ufe0f<\/div><pee>Les actions \u00e0 prioriser pour reprendre le contr\u00f4le<\/pee><\/div> <div class=\"del-card\" style=\"background:#eef3ff;border-color:#c8d8ff;\"><div class=\"di\">\ud83d\udcca<\/div><pee style=\"color:#0058ff;font-weight:600;\">Rapport complet livr\u00e9 sous 7 jours ouvr\u00e9s<\/pee><\/div> <\/div> <\/div><\/section><section class=\"section\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span class=\"section-label\">Diagnostics fr\u00e9quents<\/span> <h2>Les d\u00e9rives les plus courantes<\/h2> <pee style=\"color:#555;margin-bottom:26px;\">Cause dominante dans tous les cas : <strong>perte de contr\u00f4le des sources externes<\/strong> qui alimentent les IA.<\/pee> <div class=\"der-grid\"> <div class=\"der-card\"> <div class=\"de\">\ud83d\udd07<\/div> <h3>Cit\u00e9e, jamais recommand\u00e9e<\/h3> <pee>La marque appara\u00eet dans les r\u00e9ponses mais n’est jamais mise en avant comme choix prioritaire.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\ud83d\udce2<\/div> <h3>Concurrents favoris\u00e9s<\/h3> <pee>D’autres acteurs sont cit\u00e9s en premier, r\u00e9duisant votre visibilit\u00e9 \u00e0 n\u00e9ant dans les recommandations.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\u26a1<\/div> <h3>Signaux n\u00e9gatifs amplifi\u00e9s<\/h3> <pee>Des discussions n\u00e9gatives sur des forums surpond\u00e8rent votre image de fa\u00e7on disproportionn\u00e9e.<\/pee> <\/div> <div class=\"der-card\"> <div class=\"de\">\ud83d\udeab<\/div> <h3>Absence totale sur certaines IA<\/h3> <pee>Votre marque est invisible sur des mod\u00e8les cl\u00e9s utilis\u00e9s par vos prospects.<\/pee> <\/div> <\/div> <\/div> <div> <svg viewBox=\"0 0 360 380\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:360px;\"> <rect x=\"10\" y=\"10\" width=\"340\" height=\"360\" rx=\"14\" fill=\"#f7f9ff\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/> <text x=\"180\" y=\"46\" text-anchor=\"middle\" fill=\"#0a0a1a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"12\">Recommandations IA \u2014 Votre secteur<\/text>  <rect x=\"32\" y=\"78\" width=\"54\" height=\"170\" rx=\"5\" fill=\"#0058ff\"\/> <text x=\"59\" y=\"73\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent A<\/text> <text x=\"59\" y=\"262\" text-anchor=\"middle\" fill=\"#0058ff\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">34%<\/text> <rect x=\"100\" y=\"118\" width=\"54\" height=\"130\" rx=\"5\" fill=\"#6690e6\"\/> <text x=\"127\" y=\"113\" text-anchor=\"middle\" fill=\"#6690e6\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent B<\/text> <text x=\"127\" y=\"262\" text-anchor=\"middle\" fill=\"#6690e6\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">26%<\/text> <rect x=\"168\" y=\"153\" width=\"54\" height=\"95\" rx=\"5\" fill=\"#a8bef7\"\/> <text x=\"195\" y=\"148\" text-anchor=\"middle\" fill=\"#a8bef7\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Concurrent C<\/text> <text x=\"195\" y=\"262\" text-anchor=\"middle\" fill=\"#a8bef7\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">19%<\/text> <rect x=\"250\" y=\"222\" width=\"54\" height=\"26\" rx=\"5\" fill=\"#ffd6dd\"\/> <rect x=\"250\" y=\"222\" width=\"54\" height=\"26\" rx=\"5\" fill=\"none\" stroke=\"#e0003c\" stroke-width=\"2\" stroke-dasharray=\"5 3\"\/> <text x=\"277\" y=\"217\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"9\">Votre marque<\/text> <text x=\"277\" y=\"262\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"800\" font-size=\"12\">6%<\/text> <line x1=\"22\" y1=\"248\" x2=\"338\" y2=\"248\" stroke=\"#dde3f0\" stroke-width=\"1.5\"\/>  <rect x=\"30\" y=\"278\" width=\"300\" height=\"36\" rx=\"8\" fill=\"#fff0f2\" stroke=\"#ffc0c8\" stroke-width=\"1.5\"\/> <text x=\"180\" y=\"301\" text-anchor=\"middle\" fill=\"#c0003a\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">\u26a0\ufe0f Sous-repr\u00e9sent\u00e9 dans les r\u00e9ponses IA<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section class=\"section section-dark\"> <div class=\"container\"> <div class=\"two-col reveal\"> <div> <span style=\"display:inline-block;font-size:0.7rem;font-weight:700;letter-spacing:0.12em;text-transform:uppercase;color:rgba(255,255,255,.5);margin-bottom:10px;\">Apr\u00e8s l’audit<\/span> <h2 class=\"white\">Agir sur les sources,<!\u2013- [et_pb_br_holder] -\u2013>pas sur votre site<\/h2> <pee style=\"color:rgba(255,255,255,.7);margin-bottom:30px;\">L’enjeu n’est pas d’optimiser votre site. C’est d’agir sur les sources que les IA utilisent r\u00e9ellement pour construire leurs r\u00e9ponses.<\/pee> <div class=\"after-list\"> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcd6<\/span><pee>Structurer votre pr\u00e9sence sur Wikipedia et bases de donn\u00e9es publiques<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcf0<\/span><pee>Influencer les contenus \u00e9ditoriaux, guides et comparatifs de votre secteur<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\ud83d\udcac<\/span><pee>Corriger les signaux n\u00e9gatifs sur Reddit et forums sp\u00e9cialis\u00e9s<\/pee><\/div> <div class=\"after-item\"><span class=\"ai\">\u2b50<\/span><pee>Ma\u00eetriser les avis et signaux utilisateurs sur les plateformes cl\u00e9s<\/pee><\/div> <\/div> <\/div> <div style=\"display:flex;align-items:center;justify-content:center;\"> <svg viewBox=\"0 0 360 340\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:360px;\"> <rect x=\"10\" y=\"10\" width=\"340\" height=\"320\" rx=\"14\" fill=\"rgba(255,255,255,0.06)\" stroke=\"rgba(255,255,255,0.14)\" stroke-width=\"1.5\"\/> <text x=\"90\" y=\"48\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.4)\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">AVANT AUDIT<\/text> <text x=\"270\" y=\"48\" text-anchor=\"middle\" fill=\"#a8d8ff\" font-family=\"Inter\" font-weight=\"700\" font-size=\"11\">APR\u00c8S AUDIT<\/text> <line x1=\"180\" y1=\"26\" x2=\"180\" y2=\"310\" stroke=\"rgba(255,255,255,.12)\" stroke-width=\"1.5\" stroke-dasharray=\"5 4\"\/>  <rect x=\"30\" y=\"190\" width=\"55\" height=\"70\" rx=\"5\" fill=\"rgba(255,255,255,.12)\"\/> <rect x=\"96\" y=\"210\" width=\"55\" height=\"50\" rx=\"5\" fill=\"rgba(255,255,255,.08)\"\/> <text x=\"90\" y=\"280\" text-anchor=\"middle\" fill=\"rgba(255,255,255,.35)\" font-family=\"Inter\" font-size=\"9\">Faible pr\u00e9sence<\/text>  <rect x=\"198\" y=\"110\" width=\"55\" height=\"150\" rx=\"5\" fill=\"rgba(168,216,255,.75)\"\/> <rect x=\"264\" y=\"140\" width=\"55\" height=\"120\" rx=\"5\" fill=\"rgba(168,216,255,.5)\"\/> <text x=\"269\" y=\"280\" text-anchor=\"middle\" fill=\"#a8d8ff\" font-family=\"Inter\" font-size=\"9\">Forte pr\u00e9sence<\/text>  <line x1=\"22\" y1=\"260\" x2=\"338\" y2=\"260\" stroke=\"rgba(255,255,255,.15)\" stroke-width=\"1.5\"\/>  <text x=\"180\" y=\"200\" text-anchor=\"middle\" fill=\"white\" font-size=\"22\">\u2192<\/text>  <rect x=\"198\" y=\"58\" width=\"120\" height=\"38\" rx=\"8\" fill=\"rgba(255,255,255,.14)\" stroke=\"rgba(168,216,255,.4)\" stroke-width=\"1\"\/> <text x=\"258\" y=\"75\" text-anchor=\"middle\" fill=\"white\" font-family=\"Inter\" font-weight=\"700\" font-size=\"10\">+3x recommand\u00e9<\/text> <text x=\"258\" y=\"89\" text-anchor=\"middle\" fill=\"rgba(168,216,255,.8)\" font-family=\"Inter\" font-size=\"9\">dans les r\u00e9ponses IA<\/text> <\/svg> <\/div> <\/div> <\/div><\/section><section id=\"contact\" class=\"cta-section\"> <div class=\"container\"> <div class=\"reveal\" style=\"max-width:620px;margin:0 auto;text-align:center;\"> <span class=\"section-label\">La question qui change tout<\/span> <h2>Quelles sources parlent de vous\u2026<!\u2013- [et_pb_br_holder] -\u2013>et que l’IA d\u00e9cide de reprendre ?<\/h2> <pee class=\"sub\">Ce n’est pas \u00ab que dites-vous sur votre marque ? \u00bb \u2014 c’est la r\u00e9alit\u00e9 telle que les intelligences artificielles la construisent, \u00e0 votre place, \u00e0 partir de sources que vous ne contr\u00f4lez pas encore.<\/pee> <div class=\"cta-hl\">\ud83d\udd0d D\u00e9couvrez comment vous \u00eates r\u00e9ellement per\u00e7u par les IA<\/div><!\u2013- [et_pb_br_holder] -\u2013> <a href=\"mailto:contact@tental.net\" class=\"btn\" style=\"font-size:1rem;padding:15px 34px;\">Demander mon audit \u2192<\/a> <\/div> <\/div><\/section><footer> <div class=\"footer-inner\"> <pee>\u00a9 2025 <a href=\"https:\/\/www.tental.net\">Tental Apps & Services<\/a>. Tous droits r\u00e9serv\u00e9s.<\/pee> <div style=\"display:flex;gap:20px;flex-wrap:wrap;\"> <a href=\"https:\/\/www.tental.net\/fr\/\">Accueil<\/a> <a href=\"https:\/\/www.tental.net\/fr\/low-code-ai-services\/\">Low Code & AI<\/a> <a href=\"https:\/\/www.tental.net\/fr\/chat-gpt-custom\/\">Chat GPT<\/a> <a href=\"https:\/\/www.tental.net\/fr\/privacy-policy\/\">Confidentialit\u00e9<\/a> <\/div> <\/div><\/footer><script> const obs = new IntersectionObserver((entries) => { entries.forEach(e => { if(e.isIntersecting){ e.target.classList.add('visible'); obs.unobserve(e.target); } }); }, { threshold: 0.08 }); document.querySelectorAll('.reveal').forEach(el => obs.observe(el));<\/script><\/body><\/html>\u00a0[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Audit de Perception IA \u2014 Tental Tental Accueil Apps Mobiles Low Code & AI Chat GPT Nous Contacter Nouveau service Audit dePerception IA Vos prospects ne lisent plus votre site. Ils interrogent des intelligences artificielles \u2014 et ces IA construisent une image de votre marque \u00e0 partir de sources que vous ne contr\u00f4lez pas….<\/p>","protected":false},"author":14,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-html","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-614","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/comments?post=614"}],"version-history":[{"count":9,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614\/revisions"}],"predecessor-version":[{"id":634,"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/pages\/614\/revisions\/634"}],"wp:attachment":[{"href":"https:\/\/www.tental.net\/fr\/wp-json\/wp\/v2\/media?parent=614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}